Key Personnel


Increase Visibility takes pride in the all US based team we have assembled in our beautiful Southern California office. Our SEO and marketing teams average 10 years of experience in the business.

James Lisi – President

James founded Increase Visibility in 2003 and has nearly 13 years in the SEO and Internet marketing fields. Utilizing his talents as dynamic team builder, he brought together many well-known industry experts in SEO, Pay Per Click, Social Media and Digital Marketing to form one of the most accredited SEO companies in the industry. He speaks at many of the yearly conferences and his reputation is well known amongst his peers.

Marcus Couch, Chief Technology Officer

Marcus has been an innovative force in SEO and digital marketing for the last decade. He has initiated successful online campaigns for Sony, AOL, Yahoo Business, Godaddy.com, Nutrisystem, eHarmony, Angie’s List, Columbia Pictures and hundreds of other prominent online companies. As the former Director of Marketing for Entrepreneur Media, Marcus ran all online marketing operations for entrepreneur.com, Entrepreneur Press and Entrepreneur magazine.

His winning SEO techniques have been featured in several internet trade publications including Search Engine Journal, the industry standard for SEO. In addition, Marcus is one of the founding pioneers in the technology of podcasting and new media.

Eider Vasconcelos, Senior SEO Strategist

Eider was sure he would be an architect until he took apart his first computer at the age of 14. After successfully installing a modem and going online for 72 hours non-stop, he realized that there was an entire world of information out there. After reading a book on HTML in 1997 he became an intern for Jet Propulsion Labs creating databases, then moved to Mexico City to pursue studies in computer science. That is also where he started his own web design and development business. In 2008 he sold the company and moved back to Los Angeles and joined the ranks of Increase Visibility.

Eider brings 15 years of experience in social media marketing strategies, e-commerce optimization and team management. Eider works on the Increase Visibility team as an Senior SEO Strategist . He helps plan and strategize link building, content creation, video optimization, site optimization and SEO outreach.

Mike Svetlic, Digital Media Specialist

Originally from Kansas City, Missouri, Mike came to California to attend UCLA. He continued his education in Southern California in website and graphic design adding to his over 5 years experience. Mike is proficient in many areas of internet marketing including: Search Engine Marketing (SEM), Pay-Per-Click (PPC), Search Engine Optimization (SEO), Social Media Optimization (SMO), blogging, email marketing. Mike is convinced he could win the TV show “Minute-To-Win-It“ if given the chance.

Mike’s specialty is PPC and getting our clients the most ROI for their money. Mike continues to add a fresh perspective to the organization on a daily basis.

Greg Hammond, Digital Marketing Specialist

Greg Hammond as over 20 years of technical sales, digital marketing, engineering, advertising, math, and public communications. He has worked for successful companies like XO Communication, Lockheed, Bank of America, World Financial Services, and Comcast Cable (Producer). Greg also has an entrepreneur background starting several corporations and small business himself. Greg played college football at Fullerton State and likes coaching and volunteering at the Special Olympics. His digital marketing specialties are in SEO, SEM, PPC, Mobile marketing and all aspects of the industry.

David M. Patrick, Lead Web Designer

David has been an innovative force in Website and Internet design for the last 15 years. He has launched successful web sites for hundreds of prominent online companies. David has a strong background in project management and all forms of web, app and software development. David is capable of taking even the most complex projects from pure concept to completion with speed and efficiency.