Earlier this week, we mentioned that since we are a top-rated California search engine optimization company, sometimes the people who come to us for help with California SEO are not always well-versed in the ways of the internet and online social networking. Even if you are an internet pro, you might forget just how instantaneous the internet is in the heat of the moment, so these tips are for you too–
Post in haste, repent in leisure
If you are in a hurry to get some news out via Twitter or your blog, you may very well make a mistake. You may have spelling or grammar blunders that look sloppy. Or worse, in your rush to get the news out, you may not get the story right or there may be unpleasant fallout if some important detail is omitted.
The beauty of the internet is that you can get news out so fast, but this can be a blessing and a curse. Unless the news is so amazing that it cannot wait even 15 minutes, write up your post and set it aside for as long as you possibly can. Have someone else read it or re-read it yourself to make certain that the post says exactly what you want it to say.
Point to a hazy future…unless you’re sure
Be careful when you write posts about new products and services. If a new company initiative is close to being finished, find a way to talk about it that won’t get you into trouble later. In fact, giving tantalizing hints may be a great way to build interest.
Play to your strengths
Sometimes people forget that a blog, Twitter account or LinkedIn Profile is your chance to shine in the SEO California landscape. If you’re in business, it is not a medium for stream-of-consciousness meditations on your flaws (unless of course you know your audience really likes this sort of thing). Talk about all the great things your organization is doing and remind people of your triumphs.





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