Matt Cutts from Google explains in plain language how Google works. Search Engine Optimization requires an understanding of the base principles of how the #1 search engine displays results, and Matt’s video explains how they come up with the results. Google is a searchable database. Having your website answer Google’s qualifying questions – and score [...]

We recently came across a very interesting article on organic placement by a professional who was not in our field, but yet this person made a compelling case for search engine optimization. He was actually advising his colleagues to invest in getting help with SEO and organic search placement. According to this professional, one of [...]

Google put together a video of the main events of 2010 using the 2010 Google Zeitgeist – the most popular and fastest rising queries from the year. The video is a great recap of the year, and it also shows how the Internet parallels our lives. Happy Holidays! Enjoy the video.

Google now focused on “Local Search Relevance Factors” Jeremy Sussman of Google explains how the search engine handles local business search results. With local services like Google Places, Tags, Boost, and their new addition: Hotpot, search engine optimization strategies are changing for companies that provide services specific to local merchants. If you are providing services that [...]

The fourth annual list of fast-growing private companies in Orange County has just been released by the Orange County Business Journal, and Increase Visibility is #12 on this list. This year’s group of fast-growing private companies in Orange County California managed to grow rapidly during the worst downturn in generations. More than half of the [...]