In a very sad turn of events that is adding insult to injury, some dishonest SEO experts are using the earthquake in Haiti for their own gain. By hacking into search engines and making use of common keywords that people are using to get information on the tragic events in that island nation, some disreputable people have managed to redirect people to false sites they have set up. Doing this have allowed some cyber-criminals to spread viruses in this way. Others have set up places for the unsuspecting to donate to help those who are suffering in Haiti, netting the proceeds for themselves.

As experts in Southern California search engine optimization, we were saddened to hear about this. We use our knowledge of Orange County search engine positioning techniques to further legitimate businesses. The criminals out there could also use what they know to gain profit in legal ways, but they choose not to do this and that is very unfortunate, especially in light of the calamity that is taking place on the Haitian portion of the Caribbean island of Hispaniola.

We can tell you that there are so many legal ways to get people to patronize your business in order to increase visibility and profits. Why turn to crime? While we know that pay-per-click ads and other marketing techniques do require some investment, they are worth the costs. When you combine paid advertising with organic search techniques, which include social media, you will find that you will reach the customers you want.

Increase Visibility, an award-winning Orange County SEO firm, will use sophisticated analysis tools to identify the searching behavior of your industry’s prospective customers/clients. Armed with this data we will then develop effective search engine friendly web pages that will be used to attract targeted, high converting consumer/clients to your website.

This entry was posted on Tuesday, January 19th, 2010 at 8:49 am and is filed under SEO News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.