Twitter and SEO

Some journalistic stalwarts like to make fun of Twitter, but at the same time, some of those same people use Twitter. Even as they use Twitter in an ironic way, they are still taking advantage of it. As skeptical as they are, they know if you can’t beat ‘em, you might as well join ‘em.

There are also some SEO experts who doubt Twitter’s SEO value from a purely technical standpoint. But since all social media marketing has some bearing on SEO, we think it is a worthy endeavor. It is okay if you are not ready to step into those waters, that is fine, but be wary of any California SEO firms who tell you that you should totally ignore socially media marketing. However, if you are looking for a California search engine optimization company to help you get up and running on Twitter and other social media marketing tools, look no further than Increase Visibility.

Since Twitter limits the length of each communication to 140 characters, people who use Twitter shorten URLs they want to share. Someone has asked us if these short URLs still count–of course they do! When it comes to indexing, the full URL is what counts with search engines. To a search engine, a shortened URL is simply a placeholder.

Whenever a link to your site appears anywhere on the World Wide Web, there is the possibility that someone will click on it. And using Twitter simply increases the chances that you will connect with someone who will be interested in what you have to say about your organization and about your industry.

The people who created sites like Twitter and Facebook spend a lot of time saying that these sites are all about creating community, but at the same time they are constantly looking for ways to find ways to make these communities more profitable.

Profitable or not, connecting with people and building relationships is the cornerstone of success, in California SEO and SEO in general. There is no doubt that websites like Twitter will change over time, but can still make good use of them now.

We still do not know just how Twitter will change and it is possible that in the future, Twitter will become even more important than people can foresee. Those who have been using it all along will have a bigger payoff than people who wait and join when they see that Twitter is becoming a huge deal. If Twitter draws people to your company’s website and ultimately to your company itself, then you need to take advantage of the opportunity to reach out to as many potential customers as possible by considering using Twitter now rather than later.