Short for search engine optimization, the process of increasing the amount of visitors to a website through higher positioning in the search results of a search engine. The higher a website ranks in the results of a search, the greater the chance that that site will be visited by a user.

SEO helps to ensure that a site is accessible to the search engines in the best way possible; maximizing your site’s potential to achieve a high page ranking.

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Tags: internet marketing, seo

This entry was posted on Tuesday, July 22nd, 2008 at 4:58 pm and is filed under Understanding SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.