From campaign and bid management to landing page optimization and conversion tracking
Pay Per Click Management, specifically Adwords Management has becomes much more sophisticated over the years. With the importance of Quality Score optimization, landing pages, Click-Through-Rates, geo-targeting, and keyword AdGroup refinement it has become more important than ever to have a professional that knows how to navigate through the often tricky path towards PPC success.
Are you using the right attributes in your search marketing campaigns? If pay per click (PPC) or paid search is not a major component in your current online marketing strategy then you should consider our PPC Management services. Growth in the pay per click marketplace reached nearly $18 billion in 2011. Hundreds of our clients have taken advantage of the pinpoint accuracy of paid advertising to reach their target demographics for lead generation and increased sales revenue. At Increase Visibility we’ve developed our own proprietary advertising platform that provides flexible solutions for advertising across many different networks simultaneously.
RockBottomGolf.com specializes in selling discount, closeout golf merchandise and chose Increase Visibility to help in our SEO efforts. Since we’ve been working with them, Increase Visibility has helped Rock Bottom increase ranking for our most important keywords and phrases, increasing ROI in our SEO channel. This allowed us to cut back on spend in costlier channels, pay-per-click in particular. Increase Visibility also helped Rock Bottom kick off our SEO efforts on two new sites this year and we’re already seeing benefits from natural search on these sites as well. Thanks!
Director of Marketing | www.rockbottomgolf.com
TrueCommerce EDI Solutions has been a client of Increase Visibility since September 2010. By the end of that year we had achieved the initial SEO goals we had set out for our keyword rankings and even surpassed some. We were able to maintain and build upon those rankings throughout 2011 and our organic traffic has doubled from these efforts. Our external links have steadily increased this year, every week, from a growing number of websites. Increase Visibility was absolutely essential for a smooth transition this October when we merged our existing site content into a completely redesigned website of our new parent company, HighJump Software. The project went so well that HighJump has also come on board as a client this fall in addition to the continuing account for the TrueCommerce business unit.
Internet Marketing Manager HighJump Software, TrueCommerce EDI Solutions Group
I have worked with many optimization companies but I have found Increase Visibility has been the most responsive to my needs. Since Mike has taken over our PPC account I have seen more traffic to our site and we have steady improvement on the organic searches. I feel that all my concerns are addressed in a timely professional manner and look forward to continuing our relationship.
Sales Manager | Tamshell Corporation